Family-Owned. Landlord-Focused. Built in Flemington.
Three decades of NJ insurance experience. A multi-line landlord program built around how rental property owners actually run their business. The next generation runs day-to-day operations. The founder still picks up the phone.

The founder
Jeff Friedlander has been in the New Jersey insurance business since 1987. Over nearly four decades he's built both local and national agencies, and earned the designations that signal real depth in the field — CIC, CRIS, CWCA, and CWCP.
But the letters after his name aren't the point. What they add up to is a career spent in the trenches of NJ property and liability insurance, where Jeff and his team have gotten very good at one thing: protecting the people who own and rent out real estate in this state.
Jeff understands the landlord side personally, too. He's been a residential landlord himself, so he knows the reality most owners live — you're often an army of one, wearing every hat, mustering whatever help and resources you can find. That's the reason NJ Landlord Center exists: to be the resource he wished he'd had.
Beyond the agency, Jeff has authored six books on insurance and marketing, all published on Amazon.
Not our first rodeo.
Serving NJ landlords since 1987
Nearly four decades protecting New Jersey property owners.
In NJ property premium on our books
Residential and commercial coverage placed across the state.
Loss ratios that speak for themselves
We write quality properties and manage risk carefully — which protects our insureds and our carriers alike.
An independent agency. We work for you, not for any single carrier.
We have access to Travelers, Hartford, Selective, USLI, Foremost, Acuity, Nationwide, Liberty Mutual, Auto-Owners, Cincinnati, AmTrust, Westchester, ICW — plus E&S markets including Markel, Scottsdale, and Lloyd's syndicates for harder placements. NFIP and private flood. Specialty programs for self-storage, gas stations, and short-term rentals.
We're honest about what we do well and what we don't. If you own rental property in NJ, we're built for you. If you have substantial property holdings outside NJ, we may not be the best fit — and we'll tell you.
We don't shop your renewal every year just to look busy. We touch your renewal proactively, we tell you when the market changes, and we move you when moving makes sense.
Flemington, NJ.
361 Route 31, Suite 1301-1302
Flemington, NJ 08822
Phone: 855-205-0098
Email: support@crazyrichagents.com
Hours: Monday–Friday, 10:00 AM – 5:30 PM
After-hours claims through carrier emergency lines.
We serve all 21 NJ counties. Most of our landlord accounts are in Hunterdon, Somerset, Morris, Warren, Sussex, Monmouth, Ocean, Burlington, Bergen, and Middlesex — but we write statewide.
Built around how NJ landlords actually run their business.
Not how an aggregator's call center thinks it works. Not how a generic agency treats landlords as residential add-ons. The way you run yours.